
Product-market fit survey
Learn how essential a product is to the people who use it.
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Learn how essential a product is to the people who use it.


Understand customer problems before investing in a new offer.


Match coffee preferences to one of three example brewing approaches.


Match an audience member to useful content based on their main goal.

Collect workshop places and learning goals before confirming attendance.

Collect website goals, scope and approval details before a project starts.


Collect early interest and learn what prospective users need most.




Collect useful customer stories and ask permission before publishing them.

Collect participant details for a sports event in one request.

Gather campaign goals and content requirements before planning posts.



Learn how buyers think about price and value before changing an offer.

Give a marketing team the audience, objective and deliverables to start work.

Collect requests for a useful resource and separate future email preferences.

Collect guest details and practical attendance preferences.

Collect giveaway entries and keep future marketing preferences separate.

Gather festival attendance preferences and practical requirements.




Capture problems, current approaches and unmet needs from interviews.


Collect content requests with a clear audience, message and deadline.

Understand the content problems and topics an audience cares about.

Gather attendance preferences and practical requirements for a conference.




Collect customer outcomes and publication permission for a case study.

Understand which brands and alternatives an audience recognises.

Collect reading interests and practical preferences for a book club.

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